How can you automate SEO and Open Graph settings for Collections in Webflow CMS to save time managing them for every page of your content-heavy website or blog?
TL;DR
To automate SEO and Open Graph (OG) settings for your Webflow CMS Collections, follow these steps to dynamically populate titles, descriptions, and images using CMS fields.
1. Use CMS Fields in SEO Settings
- Go to Webflow Designer and navigate to any Collection Page.
- In the left panel, click on "Page settings" (⚙️ icon).
- Locate the SEO Settings (Title Tag & Meta Description).
- Use Add Field (
+ Add Fieldbutton) to dynamically insert CMS fields like: - Title Tag:
Blog Post Name | Your Site Name - Meta Description:
This post covers [Blog Post Summary] from [Post Date].
2. Configure Open Graph (OG) Settings
- Scroll down to the Open Graph settings in the Page settings.
- Set an Open Graph Title by clicking Add Field and choosing the CMS field (e.g.,
Blog Post Name). - Use the Meta Description from SEO settings or customize it.
- For OG Image, select the CMS image field (e.g.,
Main Post Image).
3. Automate URL Slugs for SEO Best Practices
- In your CMS Collection settings, set the slug to auto-generate from a title field (
blog-post-name). - Ensure the slug uses lowercase text and hyphens instead of spaces (
my-blog-title).
4. Preview and Test SEO Changes
- Use Webflow’s preview mode to check dynamic SEO values.
- Share a page link on social platforms (Facebook or Twitter) to verify OG metadata appears correctly.
- Use social media debuggers like:
- Facebook Sharing Debugger: https://developers.facebook.com/tools/debug/
- Twitter Card Validator: https://cards-dev.twitter.com/validator
Summary
By leveraging dynamic CMS fields in SEO and OG settings, you eliminate manual input while ensuring consistent metadata for every Collection page. Always preview and test using social media debug tools.