Webflow does not currently offer built-in discount codes for e-commerce, but you can implement a manual discount system using a few different workarounds.
1. Use Discounted Variants
- Create separate product variants with discounted prices.
- Label these variants clearly (e.g., "Summer Sale Price").
- Customers can select the variant to apply the discount.
2. Manual Discount Pages
- Duplicate product pages with discounted pricing.
- Hide these pages from normal navigation but share links via email or social media.
- This method works well for private sales or limited-time deals.
3. Automated Checkout Discounts via Third-Party Services
- Use Zapier or Make (formerly Integromat) to automate price reductions based on customer actions.
- Example: Apply a price adjustment when a user reaches checkout with a predefined cart condition.
- Requires an external payment processor like Shopify Buy Button for more flexibility.
4. Personalized Discount Links
- Create custom checkout URLs with pre-filled discount prices.
- Example: Duplicate a product at a lower price and direct users to a unique “discounted” checkout page.
5. Membership-Based Discounts
- Use Webflow Memberships (if enabled in your project) to gate discounted pricing behind a login.
- Offer a separate pricing tier for registered users or subscribers.
Summary
Since Webflow lacks built-in discount codes, workarounds include discounted variants, hidden discount pages, third-party automation, or personalized checkout links. For a more seamless solution, integrating Shopify or another e-commerce engine may be ideal.