Can Webflow be used to redo a 200-page ecommerce site, even if most sites built with Webflow are smaller and lack template features?

Yes, Webflow can be used to rebuild a large 200-page eCommerce site, though it requires careful planning due to Webflow’s CMS limitations, scalability, and templating constraints. Below are key considerations and strategies to make it work effectively.

1. Understand Webflow’s CMS Limits

• Webflow’s CMS Collections have a limit of 10,000 items (including products, blog posts, categories, etc.).
• Each Collection can have a maximum of 100 static pages generated from it.
• Workaround: Use multiple CMS collections and static pages strategically to avoid hitting these limits.

2. Optimize for eCommerce Features

• Webflow’s native eCommerce is best for small-to-medium stores and supports product variants, taxes, and checkout.
• If your store requires complex features like subscriptions, customer accounts, or multi-currency, consider integrating Shopify via Buy Buttons or using Foxy.io.

3. Implement Design Consistency Efficiently

• Unlike traditional templates, Webflow relies on Symbols (now called Components) to reuse elements across pages.
• Use Style Guide pages to manage global design consistency.
• Consider Client-First by Finsweet for a scalable, maintainable class-naming system.

4. Improve Content Management & Dynamic Data

• Webflow doesn't have true templating for static pages, so you need to use CMS templates where possible.
• Manually managing large numbers of static pages can be inefficient, so use a combination of automation tools like Whalesync, Airtable, or Make (formerly Integromat) to speed up content updates.

5. Plan for Performance & SEO at Scale

• Webflow’s static hosting is fast, but a large site requires careful image optimization, lazy loading, and minimal unnecessary interactions.
• Use Webflow's automatic SSL, sitemap, and clean URL structure to maintain SEO.
• For advanced SEO (e.g., programmatic meta descriptions for large sites), consider custom scripts or external SEO tools.

6. Consider Webflow’s Scalability

• Webflow is great for design control and no-code workflows, but scaling a 200+ page site with frequent updates may be challenging.
• Use Webflow API and third-party integrations for automation to reduce manual management.

Summary

Webflow can handle a 200-page eCommerce site, but success depends on CMS structure, eCommerce needs, and automation tools to keep updates manageable. Consider third-party integrations like Shopify (for advanced checkout) and Airtable (for bulk content updates) to streamline your workflow.