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How can I add free and paid user accounts to Webflow sites without any coding?

TL;DR
  • Enable User Accounts in Webflow settings.
  • Create free and paid plans with pricing and billing options.
  • Design sign-up, login, and account management pages.
  • Restrict access to specific pages based on user plans.
  • Test user experience, then publish your site.

You can add free and paid user accounts to your Webflow site using Webflow's User Accounts feature without any coding. This allows you to create gated content, manage user authentication, and even set up paid memberships.

1. Enable User Accounts

  • Go to Webflow Project Settings > Click the Users tab.
  • Click Enable User Accounts to turn on this feature.

2. Create User Tiers (Free & Paid)

  • In User Accounts → Plans, click Create a Plan.
  • Define different pricing tiers:
  • Free Plan – Allows users to sign up at no cost.
  • Paid Plan – Requires users to pay for access.
  • Set recurring billing (monthly or yearly) and pricing for paid plans.

3. Design Sign-Up & Login Pages

  • Go to Webflow’s Designer and create pages for:
  • Sign Up / Register – Add a User Sign Up Form (from the Add Panel).
  • Log In – Add a User Log In Form to allow returning users.
  • Account Management – Add a User Settings Form if users should manage their profiles.

4. Restrict Access to Specific Pages

  • In Page Settings, enable Require specific user access.
  • Assign free or paid plans for content restriction.
  • Webflow automatically redirects unauthorized users.

5. Test the User Experience

  • Use Webflow Preview Mode or publish to test:
  • Free users can access restricted pages.
  • Paid users get access after a successful payment.
  • Users can securely log in and access gated content.

6. Publish Your Site

  • Once everything works, Publish the site.
  • Promote your sign-up and login pages for users to register.

Summary

Webflow’s User Accounts feature allows you to create free and paid user memberships without coding. Enable User Accounts, set up plans, design sign-up/login pages, restrict content, and test before publishing.

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