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Why do paragraphs always fade in Webflow animations, even when set to slide in or out, grow, or shrink?

TL;DR
  • Set opacity to 100% manually before applying animations to prevent Webflow's default opacity transitions.
  • Remove automatic opacity animations in timelines and use only transform-based changes like move or scale.
  • Check delays, durations, and keyframe alignment to avoid unintentional opacity shifts.
  • Switch animation triggers or test with a different element if Webflow’s built-in smoothing persists.

Webflow applies default opacity transitions to text-based elements like paragraphs when using animations, even if you're using other effects like slide, grow, or shrink. This happens because Webflow automatically blends opacity changes into element animations to create smoother transitions.

1. How to Prevent the Fading Effect

  • Manually Set Opacity to 100%: Before applying any animation, ensure the paragraph’s opacity is explicitly set to 100% in the Style panel.
  • Turn Off Auto Opacity in Timelines: Webflow often adds an opacity animation by default. Check each animation step to ensure there's no unwanted opacity transition.
  • Use Only Transform Properties: If you're applying move, scale, or other transform-based changes, avoid adding opacity adjustments unless intentionally fading content.
  • Adjust Ease Settings: Some easing types may inherently affect opacity blending. Try setting easing to Linear if you notice unwanted fading.

2. Adjust Animation Timing

  • Check Delays and Durations: If an element appears to fade, it might have a hidden delay or a slower transition applied to opacity, even if it wasn't manually assigned.
  • Align Keyframes Properly: Make sure that start and end keyframes for movement or scaling animations don’t have simultaneous opacity changes.

3. Confirm Webflow Default Behavior

Sometimes Webflow applies pre-configured opacity smoothing when combining effects. If nothing else works:

  • Switch to a Different Trigger: Some animation triggers (e.g., page load vs. scroll in view) handle transitions differently.
  • Test with a Different Element: Try applying the same animation to a div block instead of a paragraph element to see if the issue persists.

Summary

Webflow animations implicitly modify opacity for smoother transitions, especially on text elements like paragraphs. To prevent unexpected fading, explicitly set opacity to 100%, check for hidden auto-applied opacity changes, and ensure animation timing doesn’t introduce delays. If the issue persists, test by applying the same effects to a div block instead.

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